Online marketing tool

Graduation Internship

For a design agency I made an online marketing dashboard within their CMS for its clients. Clients currently use Google Analytics, but they find it difficult to use. I had to figure out why and how to solve this problem.

During this project I had to use all the knowledge and methods I learned from my previous work and school experience to create a meaningful, intuitive product.

UX research, Concepting, UX/UI Design, Prototyping and Testing.

Eight months, complete design process in five sprints.

Users include: owners and marketing of small- to mid-sized companies.