Online marketing tool

Graduation Internship

For a design agency I made an online marketing dashboard within the CMS-system for their clients. Clients currently use Google Analytics, but they find it difficult to use.

During this project I had to use all the knowledge and methods I learned from my previous work and school experience to create a meaningful, intuitive product.

ROLE

  • UX Research
  • Concepting
  • UX/UI Design
  • Prototyping and testing

SCOPE

  • 8 months.
  • Complete design process including five sprints.

USERS

Owners and marketing of small- and mid-sized companies.